How ROI Hunt Generated 14.7 Lakhs in Revenue Using Google Ads in Under 30 Days

Google Ads is one of the highest-intent marketing channels available, but without the right bidding strategy, campaign structure, and optimisation framework, brands often struggle with rising costs and unstable returns.

A growth-focused brand partnered with ROI Hunt, a performance-driven Google Ads agency, to scale revenue while maintaining strong return on ad spend.

The objective was clear:
Maximise conversion value using Google Ads without compromising efficiency.

The Results?

• – ₹14,71,351.95 in revenue
• – ₹2,81,073.53 ad spend
• – 5.23x ROAS in under 30 days
• – 36,232 clicks generated

This case study explains how ROI Hunt achieved these results using a structured, conversion-first Google Ads strategy.

 

 

The Challenge

Before working with ROI Hunt, the brand faced several performance challenges common in Google Ads accounts.

 

1. Scaling Spend Without Predictable Returns

While Google Ads was already running, performance fluctuated across campaigns. Increasing budgets didn’t always translate into proportional revenue growth.

 

2. Mixed Campaign Objectives

The account included multiple bidding strategies:

• – Maximise conversion value
• – Target ROAS
• – Target CPA

Without a unified performance framework, optimisation lacked direction.

 

3. Cost Control at Scale

As spend increased, ensuring ROAS stability became increasingly difficult. The brand needed a Google Ads partner focused on revenue efficiency, not just traffic.

 

The ROI Hunt Approach

ROI Hunt applied its Performance-First Google Ads Framework, built specifically to scale conversion value while protecting ROAS.

 

1. Conversion-Value–Focused Optimisation

Campaigns were prioritised based on conversion value, not just volume.

High-value campaigns using Target ROAS and Maximise Conversion Value strategies were given budget priority.

 

2. Smart Bid Strategy Allocation

Different bid strategies were used strategically:

• – Target ROAS for revenue-heavy campaigns
• – Maximise conversion value where scale was required
• – Target CPA for controlled acquisition

This allowed the account to scale without losing efficiency.

 

3. Budget Reallocation Based on Performance

Spend was continuously shifted toward campaigns delivering:

• – Higher conversion value
• – Better ROAS consistency

Underperforming campaigns were tightly controlled to protect profitability.

 

4. Continuous Monitoring & Optimisation

Daily checks focused on:

• – ROAS trends
• – Conversion value growth
• – Cost control

This ensured stable performance throughout the campaign period.

 

Campaign Execution

During the campaign period:

• – ₹2,81,073.53 was invested strategically
• – ₹14,71,351.95 in conversion value was generated
• – 36,232 clicks were driven with clear purchase intent
• – ROAS remained stable at 5.23x

Despite scaling spend, efficiency remained controlled.

 

The Results (Campaign Performance Summary)

Metric	Result
Total Ad Spend	₹2,81,073.53
Total Revenue	₹14,71,351.95
ROAS	5.23x
Total Clicks	36,232
Conversion Rate	0.07%

For every ₹1 spent on Google Ads, the brand generated ₹5.23x in revenue.

 

Why This Google Ads Strategy Worked

1. Revenue-First Optimisation

Campaign decisions were guided by conversion value, not vanity metrics.

 

2. Smart Bidding at Scale

Using the right bid strategy for the right campaign ensured stability while scaling.

 

3. Controlled Budget Expansion

Spend was increased only where ROAS benchmarks were met.

 

Conclusion

This case study proves that Google Ads can deliver significant, profitable revenue growth when managed with a performance-first mindset.

By applying a structured Google Ads strategy, ROI Hunt helped a brand generate ₹14.7 lakhs in revenue with a 5.23x ROAS in under 30 days.

If you’re looking for a Google Ads agency that prioritises profitability over clicks, ROI Hunt builds systems designed for scalable growth.